After having entered some of the essential domains such as healthcare, entertainment, travel, etc., mobile apps made their move into the political field. Having political mobile apps is useful for both, political candidates and their supporters.
Barack Obama launched the first-ever political mobile app for his gubernatorial run. The app enabled users to contact other friends from various districts, had a donation interface, news feed section, and other features to apprise about events taking place.
This action by America’s Ex-President Obama was unbeaten and showed extraordinary results. After all, nobody had speculated about it before. Once this app grabbed the limelight, all the political parties all over the world came forward for a political mobile app. And in this way mobile app development companies got an added domain to flourish in.
In recent news, we saw that modern technology is being utilized in other parts of politics. It was reported a while ago that Thailand used Blockchain Technology for voting as it would make the whole process smoother and accurate. This showed how much technology could encourage politicians as well. They require to relinquish their supporters and technology would be an exceptional way to do that without contributing much on traveling.
Some live models of political mobile apps:
Today numerous apps make it on the top lists of best apps for politics. We have found the top five political apps for you. Let’s have a look at them.
The White House app
The White House app offers several great features to the users. Some exciting features are a tour map, a virtual tour of the white house, etc. This app can provide you the most associated information with the White House. The official website of the White House has a full-fledged article containing all the information regarding it.
Congress+Congress App
Congress+ is a political app for iOS and Android users. The app enables users to perceive what events and bills are coming up next. It also allows users to comprehend what their representatives are continually doing. The app has notifications feature that notifies users of the latest news instantly.
iCitizen App
iCitizen is a political engagement app that has more than 300,000 downloads. The app has unique features that entertain political supporters. It lets users trace the political issues they desire to know about. There are about 18 diverse policy verticals to adopt from.
Narendra Modi App
The app ‘Narendra Modi’ is the official app originated by the prime minister of India. It is employed to bring advanced information to the public as well as lets the general public contribute towards multiple causes using the donation. Another engaging feature is that the app provides direct messages and emails from the prime minister himself.
Indian Politics
Indian politics is one of the immeasurable political apps 2018 had. The app not only confers all the sides of politics but also contributes news on every other related topic. Users love this app for the broad range of information it contains. The political mobile app is 10,000 downloads on the Google Play Store.
How do politics benefit from mobile apps?
As soon as mobile apps entered various industries, they started seeing the advantages and limitations of having mobile apps. But the purpose why most people don’t focus on the weaknesses is that the benefits are too significant and too many.
Let’s see how mobile apps can help politics:
Creating awareness
Politicians need to create awareness about their political agendas and plans. An app for political action helps generate awareness about the upcoming events. The more people understand about the candidate’s intentions, the better idea they will form.
Fundraising
When Obama originated the first-ever political app, he had thought of using the app to lift money for campaigns. Many politicians adopt mobile apps to raise money for a good cause. The public is thrilled to contribute little sums of money for the improvement of the whole. Even a small amount of contribution by a big group of people can appear in large funds. This fund can be put to exceptional use by the politicians.
Passing Message
India’s current PM, Narendra Modi, has his app which he uses to post messages to the people of India. With the help of mobile apps, reaching a broader audience becomes possible. Also, mobile apps are combined with the internet which means everyone can access it.
Engagement
The more individuals learn about politicians, the better engagement on the app. When candidates express their honest ideas and encourage supporters to embed in their thoughts as well, it presents the candidate look super friendly. Engagement in an app will produce more awareness to the general public.
Informing and educating
Sometimes the common public is not notified of the concerns that the politicians have to solve. Political apps can be an extraordinary way of informing the public about particular topics and making them realize the state of the country, state or city. It is usually requesting of the politicians that they should be impartial with their agendas, but due to the lack of a medium, it was not possible. Now that mobile apps have followed the political domain, things are becoming more enlightening and more precise.
Social media sharing
This is one of the most significant benefits of political apps. Politics is spread on social media now and having an opportunity to share the latest news on various social platforms will engage more audience. The increase in sharing will occur in more engagement in the app and will concurrently create more awareness.
Surveys
Several politicians run surveys to recognize the problems of the general public or get their opinions on specific topics. Surveys also assist in gathering data about a situation which enables politicians to take significant actions. Such precise interactions between the candidates and the public will build a trustful bond. If an event is occurring then, surveys can be done to gather necessary information. The same information can be used to fix things and take actions.
Important features any political app must have:
Now the question arises, ‘How can a political app be more engaging?’ and the answer is here. Be it political apps for Android or iOS, the features of the app is what presents them successful and not just the platform. If you are preparing your political mobile app developed by some app development company, then make sure you keep the following points in mind.
The UI and UX of the app should be smooth, and similarly, it should be unique. The quality of UI/UX in app development is a lot more than the execution of the app. Most political apps are developed with the most tedious UI which ravages the user experience completely. This results in limited traction and engagement.
At the same time, it should also be noticed that apps don’t have intricate designs. If there is too much going on at the same time, then the focus from the central element, i.e., the information, shifts.
The app must have the essential features to provide users the flexibility to use it. This will also improve the app use time while enhancing the engagement in the app. Some of the essential features to add to your political app idea are
1. Collecting donation
2. Calling voters
3. Informing about upcoming events
4. Learn about agendas
5. Registering new volunteers
6. Know about us
Sometimes plain features make an app boring. Adding motion and animation leads the app to life. The apps need not have heavy animation, but some simple animations would be excellent. For instance, when a user logs in with the incorrect ID or password, the screen confers a shaking effect to apprise about the mistake. These simple motions can produce the overall user experience a lot high.
Providing knowledge is one thing, but the means used to convey the information is a different thing. There are mediums like audio, videos, images, and GIFs that can be used to create content that makes grasping the information an exciting thing. Sometimes a picture says much more than a paragraph of plain text. The more engaging visuals the app has the more users like it.
Notifications are a must for users particularly for those who are too busy to check their mobile phones regularly. A push notification about the excellent news will suggest them about the app, increasing the use time of the app.
Enabling significant engagement features makes the app more usable. Adding features like live chat, comment section, like and favorite option, share on social media, etc. increases the app’s engagement. These features are a necessity as social media is the most influential tool and the users would prefer to stay connected to it.
These were our views on how mobile apps are leading the political domain. If you have a political app idea and desire to get your political app developed, contact Code Brew Labs.
